
Business Area
Impact Measurement
Proving the Social Value of
CSR·CSV·ESG Projects
Measuring the true performance of social contribution with 12 years of accumulated professional capabilities
Are you facing these challenges?
Concerned about how to demonstrate the performance of social contribution projects.
Need impact data to include in sustainability reports.
Want to quantitatively explain the social value of the business.
Need insights to better design the next project.
Cunesty will solve them together with you.
3 Measurement Methodologies
Quantitative Quantitative | Qualitative Qualitative | Monetization Monetization | |
|---|---|---|---|
| Description | Using a standardized indicator system to measure project outputs and outcomes with objective figures | Measuring real life changes and perception changes of beneficiaries through in-depth interviews and surveys | Converting social performance into monetary value to calculate the social ROI of the business |
| Measurement Content | Number of participants, job creation, training completion, carbon reduction, etc. | Perception change, behavioral change, quality of life improvement, satisfaction | Social Return on Investment (SROI), Social Value Amount |
4-Step Impact Measurement Process
| Step | Key Activities | Outputs |
|---|---|---|
| 01 Design (Design) | Business analysis, stakeholder definition, indicator selection, survey design | Measurement Framework |
| 02 Collect (Collect) | Survey, in-depth interviews, quantitative data collection, field survey | Raw Dataset |
| 03 Analyze (Analyze) | Quantitative analysis, qualitative analysis, monetization calculation, insight derivation | Analysis Result |
| 04 Report (Report) | Impact report creation, visualization, suggestion of utilization plans | Final Report |
Standardized Impact Measurement Indicator System
We possess a systematic pool of indicators built on international standards and select the optimal indicators tailored to the characteristics of the business.
PEOPLE
PEOPLE
PLANET
PLANET
PROSPERITY
PROSPERITY
Monetization
We calculate the effect compared to social investment of the business by converting social performance into monetary value.
Through monetization measurement, you can clearly communicate the effectiveness of the business to management and stakeholders.

Based on 12 years of impact measurement experience, we propose a measurement system optimized for your business.